S: (v) support, back up (give moral or psychological support, aid, or courage to) "She supported him during the illness"; "Her children always backed her up"
S: (v) sponsor (assume responsibility for or leadership of) "The senator announced that he would sponsor the health care plan"
S: (v) help, assist, aid (give help or assistance; be of service) "Everyone helped out during the earthquake"; "Can you help me carry this table?"; "She never helps around the house"
S: (v) promote, advance, boost, further, encourage (contribute to the progress or growth of) "I am promoting the use of computers in the classroom"
S: (v) root (cheer for) "She roots for the Broncos"
S: (v) promote, upgrade, advance, kick upstairs, raise, elevate (give a promotion to or assign to a higher position) "John was kicked upstairs when a replacement was hired"; "Women tend not to advance in the major law firms"; "I got promoted after many years of hard work"
S: (v) advertise, advertize, promote, push (make publicity for; try to sell (a product)) "The salesman is aggressively pushing the new computer model"; "The company is heavily advertizing their new laptops"
S: (v) promote (be changed for a superior chess or checker piece)
S: (v) promote (change a pawn for a better piece by advancing it to the eighth row, or change a checker piece for a more valuable piece by moving it to the row closest to your opponent)